Hello, my name’s Matt.
I’m a full-stack marketer from Chicago designing emails, making responsive websites, and trying out new ideas.
Every email should have a purpose.
Lately, I've been building and sending emails at MMI. While working with the creative and sales support departments, I have seen the huge impact email can have as a marketing channel.
My experience across all areas of the campaign process has shown me the technical opportunities and importance of data-informed decisions to make an email stand out in the inbox. Creating case studies that measure both the email response rates and retargeting results gave clients the whole story of qualified customer acquisition. Collaborating with local and national advertisers, my list segmentation recommendations have identified high-value prospects. I have worked with ESP vendors and am familiar with large-scale deployments, deliverability troubleshooting, and IP health.
Previously, I did work for startups and small businesses like space519, Azadi, Cloudbot, and Square. In 2013, I organized a TEDx university event. I’m particularly interested in fast-paced companies that are eager to experiment with email, avid about data, and wants to build a relationship with their audience.
Over the last three years as an email marketer, I have lead teams to design and deploy hundreds of email campaigns, created responsive module email templates to decrease development time, optimized emails to drive higher returns, and built house lists from scratch. In my free time, I contribute to open source projects on Assembly.
Skills
I’m an experienced and passionate full-stack email marketer with a social media background.
My goal is to send the kind of email I would want to receive, one campaign at a time.
Work experience
Specialties: Email Marketing, Social Media Marketing, Entrepreneurship, Business Development, WordPress, Photoshop, Blogging, Marketing Strategy, Web Analytics, and Project Management.
View on Linkedin
Measured Marketing
August 2014 – Present (8 months) Chicago, IL

Measured Marketing, Inc.
October 2013 – August 2014 (11 months) Chicago, IL

space519
June 2011 – October 2013 (2 years 5 months) Chicago, IL

Azadi
September 2012 – June 2013 (10 months) Chicago, IL

TEDxDePaulU
January 2012 – June 2013 (1 year 6 months) Chicago, IL
Think I would be a good fit?
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